All Elite Wrestling programs have increased viewership with African American and Hispanic viewers, year-over-year, according to data shared with Wrestlenomics. AEW's portion of viewers who are people of color, though, is still well behind that of any of the three major WWE programs or even Impact Wrestling.
More than 500 valid responses were obtained through a Facebook ad in effort to obtain a more random sample than would be obtained through organic social media sharing of a survey.
The metrics we've followed throughout the last few decades of wrestling television history have changed. In the "Monday Night War" era, amid the competition ultimately won by WWF Raw over WCW Nitro, reports dwelled on TV ratings: a number with one or two decimal places. Those numbers measured a program's total audience. But around the … Continue reading Key demo and total audience: What are they and how much do they matter?