About

Wrestlenomics is the leading source for business analysis of the pro-wrestling industry.

Brandon Thurston (@BrandonThurston) independently operates Wrestlenomics and serves as editor of its content.

Brandon reports wrestling business news, analyzes related data. He’s written about the industry since 2015 for various outlets including Vice, The Daily Beast, and Seeking Alpha.

Our expertise has been sourced by publications like The Wall Street Journal (1, 2, 3), Last Week Tonight With John Oliver, Variety, The Wrap (1, 2), New York Daily News, Vice (1, 2), The Ringer, Forbes, The Hollywood Reporter, Bleacher Report, Wrestling Observer Newsletter, and many others.

Feedback and media inquiries can be sent to Brandon at brandon@wrestlenomics.com.

The Wrestlenomics brand was originally created by Chris Harrington (@mookieghana) in 2013. Its roots trace back to as early 2005, when Chris produced the Indeed Wrestling podcast. Concurrently, he wrote about wrestling business on his influential Indeed Wrestling blog and for other wrestling media outlets.

Chris and Brandon co-hosted Wrestlenomics Radio throughout 2017 and 2018.

In early 2019, Chris stopped co-hosting the podcast when he began working full-time as an executive for All Elite Wrestling. He’s no longer involved in the operation or financing of Wrestlenomics.

Brandon contributed to Chris’s research in 2018 related to business planning for the project that eventually became known as All Elite Wrestling. He has not participated in similar work following the launch of AEW in January 2019.

In 2020, Brandon relaunched wrestlenomics.com and the Wrestlenomics Patreon.

Brandon has also worked as a pro wrestling trainer and as a wrestler.