WWE Smackdown, Jan 3 on USA Network: 1,528,000 viewers; 0.45 P18-49 rating | TV ratings, attendance analysis

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TV RATINGS

WWE Smackdown on USA Network
Fri, Jan. 3, 2025: 8:00 to 10:00 pm

1,528,000 viewers (P2+)
P18-49 rating: 0.45

Reported earlier by Programming Insider, not yet confirmed by Wrestlenomics.

Smackdown was #2 on cable in primetime in P18-49. The Mayo Bowl game on ESPN, Minnesota vs. Virginia Tech, was #1 with a 0.65 P18-49 rating and 3,384,000 viewers. College basketball on Fox, with Michigan State vs. Ohio State averaged a 0.20 P18-49 rating and 1,135,000 viewers, in Smackdown’s former slot.

P2+ comparisons:

  • This episode vs. last week (1,436,000): +6%

  • This episode vs. trailing four weeks (1,446,000): +6%

  • Current 2025-Q1 P2+ average (1,528,000) vs. 2024-Q1 (2,398,000): -36%

  • Current Jan 2025 P2+ average (1,528,000) vs. Jan 2024 (2,433,000): -37%

P18-49 comparisons:

  • This episode vs. last week (0.41): +10%

  • This episode vs. trailing four weeks (0.42): +7%

  • Current 2025-Q1 P18-49 average (0.45) vs. 2024-Q1 (0.67): -33%

  • Current Jan 2025 P18-49 average (0.45) vs. Jan 2024 (0.66): -32%

Viewer counts for this week’s episode with the difference versus the median of the last 4 non-preemption episodes in parentheses:

  • P2+: 1528k (+4%)

  • P18-49: 603k (+7%)

  • F18-49: 214k (+28%)

  • M18-49: 397k (+7%)

  • Non-P18-49: 925k (+3%)

Data Subscribers have access to the Wrestlenomics Viewership Spreadsheet.

LIVE EVENTS

Data from WrestleTix

Friday, January 3, 2025
Phoenix, AZ at Footprint Center
Estimated tickets distributed: 10,804

Market-to-market comparisons (Phoenix, AZ):

  • 2021-08-20 (Fri) – WWE Smackdown: 10,099 (+7% vs. 10,804) ← SAME EVENT TYPE

  • 2022-07-01 (Fri) – WWE Smackdown: 7,966 (+36%) ← SAME EVENT TYPE

  • 2023-02-22 (Wed) – AEW Dynamite: 7,080 (+53%)

  • 2023-03-27 (Mon) – WWE Raw: 11,772 (-8%)

  • 2024-02-07 (Wed) – AEW Dynamite: 5,248 (+106%)

Year-over-year comparison for this event type:
Current 2025-Q1 WWE Smackdown average: (10,804) vs. 2024-Q1 (11,183): -3%

DIGITAL

As of 7:03 pm, Jan 6

Most-viewed YouTube videos on WWE’s official channel:

  • 1.) 1,543,892 – Tiffany Stratton cashes in to capture WWE Women’s Title

  • 2.) 772,284 – FULL MATCH: Sami Zayn & The Usos vs. The Bloodline

  • 3.) 517,270 – Cody Rhodes brawls with Kevin Owens after Drew McIntyre standoff

  • 4.) 361,624 – LA Knight attacks after Shinsuke Nakamura conquers Andrade

  • 5.) 276,942 – Roman Reigns and Solo Sikoa to engage in Tribal Combat on Raw

RECEPTION

As of 7:52 pm, Jan 6

Event rating:

  • Cagematch.net voter rating: 7.53 (74 votes)

  • This episode vs. last week (6.39): +18%

  • This episode vs. trailing four weeks (6.08): +24%

  • Current 2025-Q1 average (7.53) vs. 2024-Q1 (6.31): +19%

Match ratings:

  • 7.47 (132 votes) – Naomi vs. Nia Jax (c)

  • 6.74 (96 votes) – The Motor City Machine Guns (Alex Shelley & Chris Sabin) vs. #DIY (Johnny Gargano & Tommaso Ciampa) (c)

  • 6.59 (92 votes) – The OG Bloodline (Jey Uso, Jimmy Uso & Sami Zayn) vs. The Bloodline (Jacob Fatu, Solo Sikoa & Tama Tonga)

  • 6.48 (96 votes) – Andrade vs. Shinsuke Nakamura

  • 4.84 (82 votes) – Michin vs. Piper Niven

  • Ineligible (<5 mins) – Tiffany Stratton vs. Nia Jax (c)

This report was produced with the assistance of programming scripts created by me.

brandon@wrestlenomics.com