WWE NXT, Jul 11 on USA Network (671,000 viewers; 0.20 P18-49 rating); Dark Side of the Ring on VICE (152,000; 0.04)

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WWE NXT last night on USA Network, was watched by 671,000 viewers on average, including about 256,000 aged 18 to 49, for a 0.20 P18-49 rating.

Dark Side of the Ring on VICE at 10 pm, with its subject Adrian Adonis, was watched by 152,000 viewers on average, including about 56,000 aged 18 to 49, for a 0.04 P18-49 rating.

Coming off of a one-week hiatus last week, this ends the streak of Dark Side episodes that had increasingly higher viewership.

This was the first NXT without an overrun since November 30, 2021.

This week’s NXT was up 32% compared to last week’s show on the Fourth of July holiday when total viewership averaged 508,000. Among viewers 18 to 49, viewership was up 54% from last week’s 0.13 rating.

This week’s Dark Side of the Ring was down 34% compared to a total viewership of 229,000 for the most recent episode, on Junkyard Dog. Among viewers 18 to 49, viewership was down 29% from the prior episode’s 0.06 rating.

Viewer counts in thousands for this week’s episode with the difference versus the median of the last 28 days in parentheses:

NXT:

P2+: 671 (+12%)

P18-49: 256 (+20%)

M18-49: 171 (+20%)

F18-49: 85 (+22%)

P18-34: 79 (-14%)

M18-34: 43 (-36%)

F18-34: 36 (+44%)

P35-49: 177 (+47%)

M35-49: 129 (+71%)

F35-49: 49 (+0%)

Non-P18-49: 415 (+7%)

Dark Side of the Ring:

P2+: 152 (-24%)

P18-49: 56 (-29%)

M18-49: 30 (-30%)

F18-49: 26 (-28%)

P18-34: 8 (-56%)

M18-34: 6 (-40%)

F18-34: 2 (+0%)

P35-49: 48 (-28%)

M35-49: 25 (-24%)

F35-49: 24 (-27%)

Non-P18-49: 96 (-20%)

Most-viewed YouTube videos from NXT, as of 3pm today:

1. Carmelo Hayes & Trick Williams vs. Finn Bálor & Damian Priest: 141,008

2. Carmelo Hayes isn’t afraid of The Judgment Day: 122,633

3. Ilja Dragunov vs. Bron Breakker – No. 1 Contender’s Match: 93,776

4. “Dirty” Dominik Mysterio wants an opportunity at Wes Lee’s title: 91,759

5. Baron Corbin wants to control his destiny: 83,703

6. Ivy Nile vs. Tiffany Stratton: 49,507

7. Kelani Jordan vs. Cora Jade: 47,550

8. Schism pays Ivy Nile a visit: 45,596

9. Stacks vs. Joe Coffey: 43,135

10. Andre Chase & Duke Hudson vs. Drew Gulak & Charlie Dempsey: 32,750

This ratings report was written with the assistance of automated programs created by me, then manually edited.


Brandon Thurston has written about wrestling business since 2015. He operates and owns Wrestlenomics.