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brandon@wrestlenomics.com

Methodology: The listings below count the instances in which any of the related items appeared among the top items on the given website within the calendar month.

Reverse rank values were counted for any item that appeared in the top 50 on a given day. An item that was #1 received 50 points for that day. An item that was #2 received 49 points, and so on.

Keep in mind these rankings are merely an estimate based on those factors. We’re leaping assuming that the order of top sellers on these websites reflects sales. There may be an automated process that drives the listings to appear the way they do, however, it’s certainly possible the order could be manually manipulated.

At least one other disadvantage of this analysis is it doesn’t give us information about the volume of actual sales generated from any of these items or wrestlers/categories. That’s an unavoidable limitation of the data available, as all we have to work with is the order of the top sellers’ listings.

WWEShop (apparel only) – Categories

1. Cody Rhodes (Items in top 10 daily: 49) [reverse rank value: 5,841]
2. CM Punk (67) [5,601]
3. Jey Uso (39) [4,901]
4. Roman Reigns (36) [3,493]
5. Randy Orton (8) [2,194]
6. The Rock (21) [1,928]
7. Stone Cold Steve Austin (6) [1,681]
8. Rhea Ripley (8) [1,555]
9. LA Knight (4) [1,478]
10. Bray Wyatt (7) [1,444]

WWEShop (apparel only) – Items

1. Men’s White/Black CM Punk Best In The World Ringer T-Shirt (Days in top 10: 28) [reverse rank value: 1,353]
2. Men’s Black Jey Uso Yeet T-Shirt (27) [1,330]
3. Men’s Black Roman Reigns Levels Above Pullover Hoodie (25) [1,268]
4. Men’s Black Cody Rhodes Claim Your Kingdom Pharaoh T-Shirt (24) [1,092]
5. Men’s Black Return of CM Punk T-Shirt (18) [1,203]
6. Men’s Black Return of CM Punk Full-Zip Hoodie (15) [1,176]
7. Men’s Fanatics Branded Black Drew McIntyre Peace Sign Pose T-Shirt (11) [866]
8. Men’s Black Roman Reigns Levels Above T-Shirt (9) [1,107]
9. Men’s Black Jey Uso Yeet Pullover Hoodie (8) [991]
10. Men’s Black Rhea Ripley Mami’s Always On Top Photo T-Shirt (8) [977]

ShopAEW – Categories

1. AEW (Items in top 10 daily: 71) [reverse rank value: 7,652]
2. Sting (95) [7,381]
3. Bullet Club Gold (17) [2,227]
4. Swerve Strickland (6) [1,531]
5. Limited Edition: Sting Vs JP (21) [1,216]
6. Orange Cassidy (1) [1,043]
7. Jon Moxley (0) [1,001]
8. Julia Hart & Skye Blue (9) [942]
9. Briscoe Brothers (11) [935]
10. Sting & Darby Allin (0) [772]

ShopAEW – Items

1. Sting – Final Encounter (Days in top 10: 29) [reverse rank value: 1,324]
2. Limited Edition: Sting Vs JP – Street Fighter 6 Series (Limited Time Only) (22) [1,263]
3. AEW ALL OUT September 3 2023 Blu-ray Disc (22) [1,038]
4. Sting – Split (22) [1,033]
5. AEW ALL IN LONDON August 27 2023 Blu-ray 2-Disc Set (17) [842]
6. Sting – 3 Sting Moon (15) [692]
7. Bullet Club Gold & The Acclaimed – Bang Bang Scissor Gang (13) [1,069]
8. Mark Briscoe – Mark Briscoe’s Redneck Kung-Fu Dojo (12) [977]
9. AEW Revolution March 5 2023 DVD 2-Disc Set (10) [1,038]
10. Julia Hart & Skye Blue – Graveyard (9) [942]

PWTees – Categories

1. Sting (Items in top 10 daily: 44) [reverse rank value: 4,177]
2. AEW (34) [2,702]
3. Bullet Club Gold (8) [943]
4. Swerve Strickland (5) [851]
5. Limited Edition: Sting Vs JP (9) [809]
6. Danhausen (7) [729]
7. Abraham Lincoln Micro Brawler® – Only Available For 2 Weeks, Ends 2/26 (14) [700]
8. Mystery Micro Brawler Overstock Grab Bag (2) [686]
9. 10 Grab Bag Tees Mystery Box (7) [682]
10. Jon Moxley (0) [663]

PWTees – Items

1. Sting – Final Encounter (Days in top 10: 16) [reverse rank value: 1,192]
2. Sting – Split (16) [948]
3. AEW ALL OUT September 3 2023 Blu-ray Disc (16) [930]
4. AEW ALL IN LONDON August 27 2023 Blu-ray 2-Disc Set (16) [797]
5. Pre-Order: Abraham Lincoln Micro Brawler® – Only Available For 2 Weeks, Ends 2/2… (14) [700]
6. Limited Edition: Sting Vs JP – Street Fighter 6 Series (Limited Time Only) (10) [855]
7. Bullet Club Gold & The Acclaimed – Bang Bang Scissor Gang (8) [589]
8. 10 Grab Bag Tees Mystery Box – $6 Per Tee (Free USA Shipping) (7) [682]
9. Sting – 3 Sting Moon (7) [581]
10. Brawler Buddies® Stuffed Plush Colt Cabana 21″ Tall – (Only 75 Available) Ready … (7) [537]