Live events market-to-market comparison for February 2024

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brandon@wrestlenomics.com

All data represent tickets distributed estimates by WrestleTix.

AEW: same-market, same-event type comparisons for Feb 2024

  • -26% on 2/7/2024 in Phoenix, AZ for Dynamite: 5,248 (from 7,080 on 2/22/2023)
  • -4% on 2/14/2024 in Cedar Park, TX for Dynamite: 3,246 (from 3,379 on 12/7/2022)

WWE: same-market, same-event type comparisons for Feb 2024

  • +19% on 2/2/2024 in Birmingham, AL for Smackdown: 10,819 (from 9,118 on 3/11/2022)
  • +21% on 2/4/2024 in Corbin, KY for House show: 3,846 (from 3,171 on 1/15/2023)
  • -21% on 2/5/2024 in St. Louis, MO for Raw: 9,943 (from 12,514 on 3/20/2023)
  • +63% on 2/9/2024 in Charlotte, NC for Smackdown: 13,168 (from 8,079 on 3/18/2022)
  • +68% on 2/16/2024 in Salt Lake City, UT for Smackdown: 11,233 (from 6,697 on 9/23/2022)
  • +140% on 2/17/2024 in Oakland, CA for House show: 7,468 (from 3,106 on 9/18/2022)
  • -8% on 2/18/2024 in Fresno, CA for House show: 7,530 (from 8,197 on 9/24/2023)
  • +14% on 2/26/2024 in San Jose, CA for Raw: 12,218 (from 10,707 on 10/2/2023)

Methodology

“Same-market, same-event type comparison” here means we’re looking at the estimated tickets distributed and comparing that number against the last time the same event type was in that market.

This is the most meaningful way I’ve found to assess live event business. It allows us to avoid problems with comparing different markets to one another (e.g., New York, NY tends to have bigger crowds than Huntsville, AL) and different event types (e.g., PPVs draw better than Raw or Smackdown, which draw better than house shows).

Charts below for data for events through Feb. 29, 2024

Averages by event type


Brandon Thurston has written about wrestling business since 2015. He operates and owns Wrestlenomics.



Brandon Thurston has written about wrestling business since 2015. He operates and owns Wrestlenomics.



Brandon Thurston has written about wrestling business since 2015. He operates and owns Wrestlenomics.



Brandon Thurston has written about wrestling business since 2015. He operates and owns Wrestlenomics.



Brandon Thurston has written about wrestling business since 2015. He operates and owns Wrestlenomics.



Brandon Thurston has written about wrestling business since 2015. He operates and owns Wrestlenomics.



Brandon Thurston has written about wrestling business since 2015. He operates and owns Wrestlenomics.



Brandon Thurston has written about wrestling business since 2015. He operates and owns Wrestlenomics.