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All ticketing data here represents estimated tickets distributed (sales plus comps), sourced from WrestleTix.

AEW: same-market, same-event type comparisons for Oct 2023

-7% on 10/10/2023 in Independence, MO for Dynamite: 3,621 (from 3,912 on 3/22/2023)
+11% on 10/25/2023 in Philadelphia, PA for Dynamite: 5,673 (from 5,124 on 9/28/2022)

WWE: same-market, same-event type comparisons for Oct 2023

+41% on 10/2/2023 in San Jose, CA for Raw: 10,707 (from 7,577 on 9/19/2022)
+38% on 10/6/2023 in St. Louis, MO for Smackdown: 10,339 (from 7,518 on 10/28/2022)
+52% on 10/13/2023 in Tulsa, OK for Smackdown: 10,786 (from 7,074 on 8/13/2021)
+24% on 10/15/2023 in Springfield, MO for House show: 3,565 (from 2,865 on 6/12/2022)
+22% on 10/16/2023 in Oklahoma City, OK for Raw: 7,902 (from 6,489 on 10/17/2022)
+111% on 10/20/2023 in San Antonio, TX for Smackdown: 14,149 (from 6,718 on 12/3/2021)
+28% on 10/21/2023 in Edinburg, TX for House show: 5,629 (from 4,391 on 12/4/2021)
+40% on 10/23/2023 in Dallas, TX for Raw: 11,949 (from 8,505 on 10/31/2022)
+41% on 10/27/2023 in Milwaukee, WI for Smackdown: 11,476 (from 8,115 on 4/8/2022)
+11% on 10/31/2023 in Glasgow, UK for House show: 8,064 (from 7,297 on 9/22/2021)

Methodology

“Same-market, same-event type comparison” here means we’re looking at the estimated tickets distributed and comparing that number against the last time the same event type was in that market.

This is the most meaningful way I’ve found to assess live event business. It allows us to avoid problems with comparing different markets to one another (e.g., New York, NY tends to have bigger crowds than Huntsville, AL) and different event types (e.g., PPVs draw better than Raw or Smackdown, which draw better than house shows).

Brandon Thurston
brandon@wrestlenomics.com