WWE, AEW live events market-to-market comparison for December 2023

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All data represent tickets distributed estimates by WrestleTix.

AEW: same-market, same-event type comparisons for Dec 2023

  • -5% on 12/27/2023 in Orlando, FL for Dynamite: 5,729 (from 6,002 on 10/23/2021)

WWE: same-market, same-event type comparisons for Dec 2023

  • +32% on 12/1/2023 in Brooklyn, NY for Smackdown: 12,241 (from 9,300 on 3/25/2022)
  • +41% on 12/2/2023 in Allentown, PA for House show: 5,303 (from 3,773 on 11/19/2022)
  • +11% on 12/3/2023 in Portland, ME for House show: 3,648 (from 3,291 on 11/27/2022)
  • -5% on 12/4/2023 in Albany, NY for Raw: 6,986 (from 7,383 on 5/29/2023)
  • +47% on 12/8/2023 in Providence, RI for Smackdown: 8,734 (from 5,924 on 11/25/2022)
  • +36% on 12/9/2023 in Utica, NY for House show: 3,460 (from 2,540 on 7/24/2022)
  • -24% on 12/10/2023 in University Park, PA for House show: 2,485 (from 3,290 on 3/26/2022)
  • -9% on 12/11/2023 in Cleveland, OH for Raw: 9,552 (from 10,495 on 6/19/2023)
  • +7% on 12/15/2023 in Green Bay, WI for Smackdown: 6,240 (from 5,813 on 1/13/2023)
  • +75% on 12/16/2023 in Moline, IL for House show: 4,627 (from 2,648 on 12/17/2022)
  • +37% on 12/17/2023 in Rochester, MN for House show: 3,379 (from 2,458 on 12/18/2022)
  • +18% on 12/18/2023 in Des Moines, IA for Raw: 6,662 (from 5,666 on 12/19/2022)
  • +16% on 12/26/2023 in Baltimore, MD for House show: 5,849 (from 5,042 on 12/29/2021)
  • +43% on 12/26/2023 in New York, NY for House show: 15,831 (from 11,037 on 3/12/2023)
  • -17% on 12/27/2023 in Detroit, MI for House show: 8,477 (from 10,197 on 8/1/2021)
  • +99% on 12/27/2023 in Boston, MA for House show: 9,626 (from 4,849 on 1/9/2022)
  • +29% on 12/28/2023 in Laval, QC for House show: 9,080 (from 7,012 on 8/20/2023)
  • +22% on 12/29/2023 in Toronto, ON for House show: 8,763 (from 7,177 on 3/4/2023)

Methodology

“Same-market, same-event type comparison” here means we’re looking at the estimated tickets distributed and comparing that number against the last time the same event type was in that market.

This is the most meaningful way I’ve found to assess live event business. It allows us to avoid problems with comparing different markets to one another (e.g., New York, NY tends to have bigger crowds than Huntsville, AL) and different event types (e.g., PPVs draw better than Raw or Smackdown, which draw better than house shows).

Brandon Thurston has written about wrestling business since 2015. He’s also worked as an independent wrestler and trainer.

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