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Wrestlenomics

The business of pro wrestling

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Author: Brandon Thurston

Brandon Thurston has written about wrestling business since 2015. He operates and owns Wrestlenomics.

WWE Q1 2021 Earnings Report Estimate and Preview

WWE releases its first quarter 2021 earnings today. Financial details will be disclosed covering the period of January 1 to March 31.

Brandon Thurston Articles April 22, 2021March 1, 2024 5 Minutes

WWE Wrestlemania 37 sold 40,806 tickets, bringing in $6.2 million combined for both nights, additional attendance figures

Each event sold about 20,000 tickets and was attended by fewer than 19,000 people, according to a public records request, short of WWE’s announced figures of 25,675.

Brandon Thurston Articles April 20, 2021October 24, 2025 2 Minutes

The “Wednesday Night War” Is Over

Last night was the final encounter of the “Wednesday Night War”. Since October 2, 2019 through today, AEW Dynamite on TNT and WWE NXT on the USA Network aired simultaneously, competing head-to-head on 75 Wednesday nights.

Brandon Thurston Articles April 8, 2021March 1, 2024 6 Minutes

Google web search trends for Q1 2021: WWE, AEW, New Japan, Impact, Stardom, ROH, and more

Q1 2021 just ended, and WWE still has about 10x the Google web search volume of any other pro wrestling brand. But let’s dig deeper into Google Trends….

Brandon Thurston Articles April 4, 2021October 19, 2025 4 Minutes

Net Promoter Score: March 2021

Measuring how likely wrestling viewers are to recommend various programs. Plus, with return of live events in the future, wrestling viewers’ vaccine willingness.

Brandon Thurston Articles March 31, 2021March 1, 2024 3 Minutes

Ratings scoreboard for week ending March 18, 2021

WWE Smackdown, WWE Raw, AEW Dynamite, WWE NXT, and Impact Wrestling television viewership update for seven days beginning March 11 and ending March 18, 2021

Brandon Thurston Articles March 18, 2021October 19, 2025 2 Minutes

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